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Career

Why Henry Ford doubled his workers’ pay

In 1914 Henry Ford more than doubled pay at his car plant to stop workers quitting. Learn why keeping people can cost less than replacing them, and what research says about pay and motivation.

Major #1: Business Administration and ManagementThe story: Henry Ford and the Ford Motor Company (1910s). The book: Drive: The Surprising Truth About What Motivates Us by Daniel H. Pink.

About 8 minutes

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In this lesson

  • Detroit, 1913: a factory that could not keep its workers
  • The five-dollar day
  • What the research says about turnover
  • The book: Drive
  • What the evidence says about Drive
  • Where this comes from
  • Try it today
  • 4 questions to check yourself

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